Cultivating Excellence, Co-creating a Brighter Future
Built on the foundations of quality and integrity, we foster a sustainable ecosystem where the environment, society, and business thrive in harmony.
At KEIFU, we recognize that true corporate growth is defined not merely by profits, but by our responsibility to the environment and society. Guided by our mission of "Quality, Integrity, Energy Efficiency, and Social Prosperity," we are dedicated to building enduring relationships based on trust with our partners and stakeholders. As we pursue growth, we remain committed to practicing genuine sustainability.
KEIFU ESG Sustainability Vision
We integrate the United Nations Sustainable Development Goals (SDGs) into our core operations.
Our strategy is built upon three central pillars designed to ensure a holistic balance across Environmental, Social, and Governance (ESG) dimensions
Environment
Resource Efficiency & Green Production
We are committed to minimizing the environmental footprint of our production processes through concrete actions:
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Energy-Efficient Production Lines: Implementing automation and energy-saving equipment to significantly enhance energy usage efficiency.
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Circular Economy: Promoting packaging reduction and strict waste management to ensure the effective utilization of resources.
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Aligned with SDGs: Goal 7 (Affordable and Clean Energy), Goal 12 (Responsible Consumption and Production).
Social
Deep Local Roots
& Shared Prosperity
People are our most valuable asset. We value strong connections with both our employees and the local community:
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Community Engagement: We invest long-term in public welfare activities to support local development and community growth.
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Industry-Academia Collaboration: We partner with academic institutions to cultivate talent and create meaningful job opportunities.
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Aligned with SDGs: Goal 1 (No Poverty), Goal 2 (Zero Hunger), Goal 3 (Good Health and Well-being).
Governance
Innovation, Quality,
& Integrity in Food Safety
As a member of the food industry, "Food Safety" and "Quality" are our non-negotiable baselines:
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Food Safety Culture: Establishing a rigorous Quality Assurance (QA) system to strictly control quality from the source.
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Innovation & R&D: Continuously refining our technology to provide competitive, high-quality, and safe products.
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Employee Care: Providing comprehensive career advancement paths and training to build a happy, fulfilling workplace.
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Aligned with SDGs: Goal 8 (Decent Work and Economic Growth), Goal 5 (Gender Equality).
Stakeholder Commitments
We Value Every Voice！
KEIFU enterprise maintains close communication with our key stakeholder groups through diverse channels. Addressing the specific concerns of each group, we pledge the following commitments:
Customers & Franchisees
Quality First,
Competitive Pricing
We prioritize consistent product stability and rigorous food safety to serve as the strongest foundation for your success.
Government & Society
Operational Compliance, Giving Back to the Community
We strictly adhere to environmental and food safety regulations while actively engaging in social welfare and environmental protection initiatives.
Suppliers & Contract Manufacturers
Sustainable Supply Chain
Management
Collaborating closely with our upstream and downstream partners, we aim to jointly elevate technology and management standards to create win-win outcomes.
Employees
Talent Development, Workplace Safety
We provide comprehensive career advancement paths, benefits, and a secure Occupational Health and Safety (OHS) environment, fostering growth for both our employees and the company.
Shareholders & Investors
Stable Growth, Integrity in Governance
Through optimized internal management and robust risk control, we ensure long-term stability and sustainable profitability for the enterprise.
Key Initiatives & Case Studies
KEIFU 2025 ESG Initiative | CPR & AED Emergency Response Drill
Upholding our core ESG principles, KEIFU reinforced its 2025 Social and Governance commitments through a professional emergency response drill focused on hands-on CPR and AED training. This initiative enhances our team’s lifesaving capabilities and internal risk management, reflecting our dedication to building a safe, resilient, and trustworthy enterprise that prioritizes the well-being of all stakeholders.